1- University of Tabriz 2- Aras Campus, Tabriz, Iran
Abstract: (216 Views)
Nowadays, one of the important issues of sustainable development of societies is the intelligentization of transportation, especially airports. It seems that the smartening of airports is effective in the development of tourism. Therefore, the aim of this article is to measure the impact of smartening Mehrabad Airport on the development of tourism in Tehran. The current research is applied in terms of purpose and descriptive-analytical in terms of nature. The statistical population of the research is the tourists who arrived at Mehrabad Airport in Tehran and the experts in the field of tourism and airport intelligence. Regarding the tourists, 200 of the passengers who entered the airport as tourists were selected by a simple random method, as well as 10 people from the airport managers and Academic professors were selected as experts by snowball method and were questioned through relevant questionnaires. Structural equations based on variance with partial least square method (Smart-PLS) were used to analyze the data and examine the effects of variables. The findings of the research showed that 16 research components (airport intelligence) explain the development of tourism in Tehran to the extent of 0.824. The highest amount of path coefficient (beta) is related to the components of improving passengers' experience (0.728), providing more attractive comfort services to passengers (0.689), reducing prices (0.681) and flight and airplane security (0.595). To be Also, the results show that with the smartening of Mehrabad airport, the ground for the development of tourism in Tehran will be smoother.